Rich Rodecker’s blog on flash, flex, actionscript, javascript, and php, with a dash of randomness
Marketing binge and purge
Sometimes it just makes me laugh at seeing marketing mayhem. I was checking out the Flash Catalyst labs page and stumbled across this doozy:
Faster time to market through agile design and development workflows that support iterative development
- Agile prototyping and iterative design: Try a number of different designs quickly. Work with developers in parallel without losing fidelity.
Nice. Throw in the confusing re-branding of the ‘Flash Platform’ to…the ‘Flash Platform’, the confusion over Flex and Flex Builder and how they relate to Flash, how AIR relates to Flash, 6 different versions of CS 4 and 4 different products under the FMS banner, and you’ve got a strong need for less buzzwords and more cohesiveness.
Don’t get me wrong…I appreciate the effort, we have to get the Flash Platform out there, but it’s starting to smell like Microsoft up in here.
| Print article | This entry was posted by rich on November 17, 2008 at 12:52 pm, and is filed under Flex, flash. Follow any responses to this post through RSS 2.0. You can leave a response or trackback from your own site. |
about 1 year ago
“it’s starting to smell like Microsoft up in here” rotflmao, it has gotten that way hasn’t it. I see a lot of confusion over the Flex and Flex builder one.
about 1 year ago
Macromedia was always like that. Whenever they announced a new product or product feature, you had to wade through the marketing crap to figure out if it was worth spending time on.